Call(865) 888-9809Get a quote

Tourism · Web design & SEO

Foxfire Mountain Adventure Park

An adventure park on 150 acres in the Smoky Mountain foothills at Sevierville, Tennessee. Two zip line tours — including the Goliath, then the highest, longest, and fastest in the Smokies at 475 feet up and 55 miles an hour — plus hiking trails and the Bridge to Prosperity over Foxfire Gorge, at the time the longest swinging bridge in the United States.

What we did

  • Five generations of the site across fourteen years, 2010 to 2024
  • Design and front-end build for each
  • The online booking flow
  • SEO for Smoky Mountain zip line and adventure search

Result

The site consistently ranked in the top five for zip line searches across Pigeon Forge, Gatlinburg, and the Smoky Mountains.

The later Foxfire Mountain Adventure Park home page: a dark header with a leaping fox logo and Book Now button over a photograph of a zip line platform in autumn trees, headlined “#1 Rated Zipline & Outdoor Adventure Park in the Smoky Mountains”, above a section titled “Zipline Tours, Hiking Trails, & More”.
The most recent of the five. One message, one button, and a booking path that stays on screen — a visitor deciding what to do this afternoon does not scroll far.
The Waterfall Canopy Tour page: a photograph of a rider on a zip line above a forest gorge, with the tour name, the line “The only zip line in the Smokies that zips over a waterfall”, and a Pricing and More Information button.
The Waterfall Canopy Tour — seven lines and two sky bridges across two hours, over the park’s own Lost Mine Falls. A tour page is where the search traffic actually landed, so it had to sell and book.
The earlier Foxfire Mountain Adventures home page: a parchment-styled layout with a red leaping fox logo, the tagline “Much more than just a zip line”, Park Map and Reservations tabs, and a photograph of a child on a zip line captioned “Thrill Of A Lifetime!”.
An earlier generation, under the older Foxfire Mountain Adventures branding. Fifteen zip lines across 150 acres, with the park map and reservations as the two jobs the navigation had to do.
The earlier About page, headed “Foxfire Mountain is Family Owned” and “From Cows To Zip Lines”, telling how the owners turned a cattle farm into an adventure park, with a sidebar menu and a mailing list signup form.
The About page from that era — the family’s story from cattle farm to adventure park. For a small tourism business the owner story is not filler; it is often the thing that closes the booking.

Start here

Tell us what you need built.

You’ll get a real reply from the person who would do the work — not a sales rep and not an automated sequence.

Get a quote(865) 888-9809[email protected]